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16 March 2017, 00:00

SAGA announces discounts for Diamond Shortbreak Holiday customers

Discounts offered of up to £100pp

Following the announced collapse of the River Cruise Line and Diamond Shortbreak Holidays, Saga are offering all passengers whose holidays have been cancelled a discount across all of its 2017 holiday products, including River Cruises, Worldwide, European and UK Holidays.

Affected passengers are being offered discounts of £100pp on all Long Haul Holidays and River Cruises, £50pp on European Holidays and £20pp on all UK breaks.

Offers are applicable on all available departures up to the 31st October 2017 on all European and Mediterranean Holidays and all advertised dates on Worldwide, Rivers & UK products. Offers are valid on bookings made by the 2nd April 2017.

A spokesman for Saga commented:

It’s a real shame that The River Cruise Line and Diamond Shortbreak Holidays have gone into administration and it is devastating news for customers who have their holidays booked with them.

“Once again Saga would like to help those affected with booking discounts available across all of its holiday’s products.

“Our specialist UK sales team will do their utmost to find a suitable replacement for the holiday the traveller has lost.

“We know this can be a very worrying time for many however passengers have been reassured they will get their money back thanks to the protection afforded by ATOL and ABTA and we want to be able to help passengers rebook their holiday as soon as possible”.


For details visit or call 0800 300 400

Proof of booking with The River Cruise Line and Diamond Shortbreak Holidays must be provided in order to qualify for stated discounts.

Editors: Email or call 01303 776133

Saga is a leading provider of products and services primarily tailored for customers over the age of 50 in the UK. The Saga brand has been carefully developed over the past 60 years to become one of the most recognised and trusted brands among UK consumers aged over 50. Saga is synonymous in the UK with the over 50s market and is recognised for its high quality products and services. These include cruises and holidays, home and motor insurance, savings and share dealing and the UK’s award winning Saga Magazine.

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The Saga Group Communications Team only deal with enquiries from the media.

If you're not a journalist, visit our contact us page for a full list of telephone numbers.

Lisa Harris

Head of Communications

01303 774716

Angela Clifton

Deputy Head of Communications

01303 776504